diff --git a/.gobuilder.yml b/.gobuilder.yml
new file mode 100644
index 000000000..8940bb85e
--- /dev/null
+++ b/.gobuilder.yml
@@ -0,0 +1,3 @@
+---
+triggers:
+  - github.com/Luzifer/gobuilder/cmd/starter
diff --git a/cmd/ipfs/.gobuilder.yml b/cmd/ipfs/.gobuilder.yml
new file mode 100644
index 000000000..38932a784
--- /dev/null
+++ b/cmd/ipfs/.gobuilder.yml
@@ -0,0 +1,5 @@
+---
+artifacts:
+  - dist/README.md
+  - dist/LICENSE
+  - dist/install.sh
diff --git a/cmd/ipfs/README.md b/cmd/ipfs/README.md
index 73167b30f..72a388926 100644
--- a/cmd/ipfs/README.md
+++ b/cmd/ipfs/README.md
@@ -1,38 +1,30 @@
-# go-ipfs/cmd/ipfs
+# [go-ipfs/cmd/ipfs](http://github.com/ipfs/go-ipfs/tree/master/cmd/ipfs)
 
-This is the ipfs commandline tool. For now, it's the main entry point to using IPFS. Use it.
+![](https://raw.githubusercontent.com/ipfs/logo/master/ipfs-logo-text-256-ice.png)
+
+This is the ipfs commandline tool. For now, it's the main entry point to using IPFS.
+
+
+## Install from source
 
 ```
-> go build
-> go install
-> ipfs
-ipfs - global versioned p2p merkledag file system
-
-Basic commands:
-
-    init          Initialize ipfs local configuration
-    add <path>    Add an object to ipfs
-    cat <ref>     Show ipfs object data
-    ls <ref>      List links from an object
-
-Tool commands:
-
-    config        Manage configuration
-    update        Download and apply go-ipfs updates
-    version       Show ipfs version information
-    commands      List all available commands
-
-Advanced Commands:
-
-    mount         Mount an ipfs read-only mountpoint
-    serve         Serve an interface to ipfs
-    diag          Print diagnostics
-
-Plumbing commands:
-
-    block         Interact with raw blocks in the datastore
-    object        Interact with raw dag nodes
-
-
-Use "ipfs help <command>" for more information about a command.
+go install
+ipfs
+```
+
+## Install from [gobuilder.me](https://gobuilder.me/)
+
+If you're viewing this in [gobuilder](https://gobuilder.me/github.com/ipfs/go-ipfs/cmd/ipfs), chose the binary that suits you best at the end of this page. Download it, unzip it, and move the binary into place.
+
+## Usage
+
+```sh
+# initialize an ipfs node
+ipfs init
+
+# list some commands
+ipfs
+
+# get help
+ipfs <subcmd> --help
 ```
diff --git a/cmd/ipfs/dist/LICENSE b/cmd/ipfs/dist/LICENSE
new file mode 100644
index 000000000..c7386b3c9
--- /dev/null
+++ b/cmd/ipfs/dist/LICENSE
@@ -0,0 +1,21 @@
+The MIT License (MIT)
+
+Copyright (c) 2014 Juan Batiz-Benet
+
+Permission is hereby granted, free of charge, to any person obtaining a copy
+of this software and associated documentation files (the "Software"), to deal
+in the Software without restriction, including without limitation the rights
+to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
+copies of the Software, and to permit persons to whom the Software is
+furnished to do so, subject to the following conditions:
+
+The above copyright notice and this permission notice shall be included in
+all copies or substantial portions of the Software.
+
+THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
+IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
+FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
+AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
+LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
+OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN
+THE SOFTWARE.
diff --git a/cmd/ipfs/dist/README.md b/cmd/ipfs/dist/README.md
new file mode 100644
index 000000000..4d78e17d2
--- /dev/null
+++ b/cmd/ipfs/dist/README.md
@@ -0,0 +1,28 @@
+# ipfs commandline tool
+
+This is the [ipfs](http://ipfs.io) commandline tool. It contains a full ipfs node.
+
+## Install
+
+To install it, move the binary somewhere in your `$PATH`:
+
+```sh
+mv ipfs /usr/local/bin/ipfs
+```
+
+Or run `install.sh` which does this for you.
+
+## Usage
+
+First, you must initialize your local ipfs node:
+
+```sh
+ipfs init
+```
+
+This will give you directions to get started with ipfs.
+You can always get help with:
+
+```sh
+ipfs --help
+```
diff --git a/cmd/ipfs/dist/install.sh b/cmd/ipfs/dist/install.sh
new file mode 100755
index 000000000..d5bb19c04
--- /dev/null
+++ b/cmd/ipfs/dist/install.sh
@@ -0,0 +1,21 @@
+#!/bin/sh
+
+bin=ipfs
+
+# this script is currently brain dead.
+# it merely tries two locations.
+# in the future maybe use value of $PATH.
+
+binpath=/usr/local/bin
+if [ -d "$binpath" ]; then
+  mv "$bin" "$binpath/$bin"
+  echo "installed $binpath/$bin"
+  exit 0
+fi
+
+binpath=/usr/bin
+if [ -d "$binpath" ]; then
+  mv "$bin" "$binpath/$bin"
+  echo "installed $binpath/$bin"
+  exit 0
+fi